Built for hospitality

AI that works for your hotel

We help independent hotels and hospitality brands use AI to drive more direct bookings, automate operations, and compete with the big chains.

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100% Hospitality focused

AI First approach

Direct Bookings, not commissions

What we do

AI strategy and execution built around your property

We don't sell software. We work with you to find where AI creates real value for your hotel — then we build it, run it, and measure it.

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AI-powered websites

Landing pages and direct booking sites generated from your listing, photos, and brand — beautiful, fast, and built to convert.

Try Cinderlane Studio →

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Guest communication

AI-assisted responses across WhatsApp, email, and booking platforms. Faster replies, fewer missed enquiries, consistent tone.

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Revenue intelligence

Pricing recommendations, demand forecasting, and competitor monitoring powered by AI — so you stop guessing and start optimising.

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Operations automation

Automate repetitive workflows — housekeeping schedules, review responses, reporting, inventory — and free up your team for guests.

How we work

From audit to outcomes in weeks, not months

Step 1 — Audit We analyse your current operations, tech stack, guest journey, and booking flow to find the highest-impact AI opportunities.

Step 2 — Build We implement the solutions — websites, automations, integrations — tailored to your property and your guests.

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Step 3 — Measure

More bookings. Less busywork.

We track results and iterate with you

We don't just advise.
We build and run it.

Most AI consultants hand you a slide deck and leave. We stay until the results show up in your bookings, your response times, and your team's workload. Every engagement is measured against outcomes you care about.

✓ Full audit of your current operations and tech
✓ Custom AI solutions built for your property
✓ Hands-on implementation, not just recommendations
✓ Ongoing support and optimisation
✓ Clear metrics tied to revenue and efficiency

The challenge

Independent hotels are fighting an unfair fight

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OTAs eat your margins

Booking.com and Expedia take 15–20% of every reservation. You're paying for guests who already found you — and you don't have the tools to bring them direct.

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Big chains have AI teams. You don't.

Marriott and Hilton spend millions on AI-powered pricing, personalisation, and automation. You're running everything manually — or with tools built for a different era.

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Your team is stretched thin

Answering enquiries, managing listings, updating rates, responding to reviews — there's no time left for the work that actually grows the business.

Why Cinderlane

Built exclusively for hospitality

We don't serve every industry. We go deep on one: helping hotel owners use AI to run better properties and keep more revenue.

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Hospitality-only focus

Every tool we build, every workflow we automate, every strategy we recommend — designed for how hotels actually work.

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AI-first, not AI-adjacent

We don't bolt AI onto legacy systems. We start with what AI does best and build around it — faster, cheaper, and more effective.

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Outcomes over outputs

We measure success in direct bookings gained, hours saved, and revenue recovered — not features shipped or reports delivered.

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We stay until it works

No slide decks and handoffs. We implement, integrate with your existing tools, train your team, and stick around to optimise.

FAQ

Questions we get asked

Independent hotels, boutique properties, guesthouses, and villas — typically 5 to 100 rooms. Properties that are too small for an in-house tech team but big enough that better tools would meaningfully change their business. We work with properties worldwide.

Not at all. We handle the technology. You tell us what's slowing your team down, where you're losing bookings, and what you wish worked better. We figure out where AI fits and build it so your team can use it without thinking about the technology underneath.

Software tools solve one problem each — and you need to figure out which ones, integrate them, and learn them. We look at your whole operation, identify where AI creates the most value, and build a connected solution. Think of us as your AI team, not another vendor.

It starts with a free consultation where we learn about your property and operations. If there's a fit, we run a focused audit (1–2 weeks), then build and deploy solutions over 4–6 weeks. After launch, we provide ongoing support and optimisation. No long-term contracts required.

It depends on where you start, but typical outcomes include: more direct bookings (and less OTA commission), faster guest response times, hours saved on repetitive operations, and better pricing decisions. We set measurable targets at the start and track against them.

Every property is different, so we scope and price based on what you actually need. The consultation is free. After the audit, we give you a clear proposal with fixed pricing — no surprises. For most properties, the cost is recovered within the first few months through commission savings and efficiency gains alone.